SalesEra
Full-Service Digital Marketing Agency • SEO Internship
Organic traffic increase
8%
Within 3 months
Inbound inquiry uplift
67%
From local SEO campaigns
Bounce rate reduction
10%
Via UX & copy improvements
SERP position gain
+2
Priority keywords
Internship engagement at SalesEra — a full-service digital marketing agency. Supported SEO initiatives across multiple client websites simultaneously.
OVERVIEW
Supported SEO initiatives for multiple client websites during my internship at SalesEra. The primary objective was to enhance organic visibility, improve website health through technical SEO, and increase qualified leads by optimizing keyword strategy, on-page performance, and user engagement metrics.
WHAT I DID
Technical SEO audits
Used Screaming Frog and Google Search Console to identify and resolve crawl errors, broken links, duplicate content, and page-speed bottlenecks across client sites.
Keyword strategy
Implemented keyword targeting based on competitive analysis and search intent using Google Keyword Planner and SEMrush — prioritizing high-value, low-difficulty opportunities.
On-page optimization
Collaborated with content and development teams to optimize meta tags, H1–H3 headers, schema markup, and internal linking structure for improved indexability and content relevance.
Performance tracking & reporting
Built performance dashboards in Looker Studio and GA4 to visualize organic KPIs including impressions, CTR, and conversions. Delivered data-driven SEO recommendations to account leads.
OUTCOMES
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Achieved 8% increase in organic traffic within three months through on-page and technical optimizations
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Generated 67% uplift in inbound phone inquiries from targeted local SEO campaigns
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Reduced bounce rate by 10% through UX and copy improvements informed by behavioral analytics
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Improved keyword ranking by two SERP positions for priority keywords across multiple client sites
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Strengthened domain authority through structured internal linking and optimized metadata
TOOLS USED